Watch Video: Microsoft India President Anant Maheshwari | Interview
In this context of SMBs going digital, Microsoft is providing an end-to-end fabric to all scale of companies. “Big companies have more resources at their disposal to think about this cloud journey. But SMBs like to get this in a pre-packaged format and also don’t want to make significant upfront investments in going digital. They want to pay-as-you-go with the services they want. This is where the Microsoft strategy comes into play,” added Maheshwari.
Also read: Microsoft Build 2017: CEO Satya Nadella Paves The Way For Intelligent Cloud
At the annual Build developer conference in May, CEO Satya Nadella had announced the shift towards intelligent cloud computing. "We are moving from what is today's mobile-first, cloud-first, to a new world that is going to be made up of an intelligent cloud and an intelligent edge," said Nadella at the Build 2017 keynote in Seattle. Nadella had also announced that Windows had reached 500 million monthly active users along with 100 million Commercial Office 365 monthly average users.
Providing further information on the “Future Decoded on Wheels” campaign, he said, “It is essentially a bus which carries all the broad fabrics of Microsoft in one place - the modern workplace, business applications and intelligent cloud combined with all the end-point devices. In a way, it is an opportunity for our 9,000 partners to be able to demonstrate all of that to potential SMB users across India. It will run across 25 cities.