Karva Chauth 2016 : Ola Offers Free Mehendi, Here's How To Avail It
Hundreds of married females across India will be celebrating Karva Chauth on October 19. They will fast and offer prayers for the good health and prosperity of their beloved or would-be husbands.
On this day, women get up before sunrise and get ready to observe the fast. And they break it in the evening only after seeing the moon.
Celebrated largely by north Indians, the festival of Karva Chauth is growing bigger with each passing year. Before the breaking of the fast, women dress up in the evening in fashionable clothes, get fancy hairdos done, wear trendy accessories and most importantly females apply henna (mehendi) on their hands, which is a significant part of the Indian tradition.
Also during this time of the year, several brands offer discounts and other benefits to attract customers. Joining the bandwagon of companies offering flash sales and discounts this year is taxi aggregator Ola.
To cash in on the festive time, the taxi aggregator is offering complimentary mehendi artists to females at their doorstep. And the process to avail the offer involves filling up of a form by 5pm, October 18.
The Ola ad reads, "While an Ola is always around for you to get things done, we don't want you to move around much this Karva Chauth, not even for your Mehendi. We'll be bringing Mehendi Artists to your doorstep in an Ola, so you can get Mehendi applied on your palms, in the comfort of your home, making the wait for the moon easier. All you need to do is, fill in the form below by 5pm, 18th Oct and you may be one of the lucky few to get free Mehendi at home!"
So, if your wife hasn't applied mehendi till now for Karva Chauth, and she is planning to wait in a queue outside a local, nearby shop, then surprise her by booking a 'mehendi session' for her ease and comfort.