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When Sonu Nigam and Snapchat Speak, Sonu Sood and Snapdeal Weep

Updated: April 17, 2017, 3:46 PM IST
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When Sonu Nigam and Snapchat Speak, Sonu Sood and Snapdeal Weep
The latest victim of mistaken identity on social media seems to be actor Sonu Sood.

New Delhi: Social media users in their enthusiasm to troll seem to confuse who they actually want to target. After reports of Snapchat CEO Evan Spiegel's comments on India streamed in, the country's netizens started an all-out war against the platform. The damage though, spilled over to New Delhi-based Snapdeal. Confusing the names of both companies, netizens went on to lower the app ratings of the e-commerce platform and even sent tweets to the company's official Twitter accounts with their choicest words.

The latest victim of the confusion saga seems to be actor Sonu Sood, who bore the brunt of singer Sonu Nigam’s Twitter rant against morning azaan. The tweets were soon subjected to immense criticism and the singer was mercilessly trolled. Thanks to the first name they share, Sonu Sood, too, received a barrage of abuse, prompting the actor to wonder what he had done wrong.

What prompted Sonu Sood to speak out were posts like this one:

Here's what singer Sonu Nigam had tweeted on Monday morning:

The confusion seems to have stemmed from the hashtag used to troll Nigam - #BoycottSonu as #UninstallSnapchat was trending all over the internet, amid the social outrage people were confused between Snapchat and Snapdeal. The result of this confusion can be seen in Snapdeal's application review section on Google Playstore. The problem came to light when Snapdeal CEO Kunal Bahl came forward on behalf of the company and tweeted "Ppl asking us to make a statement that @snapdeal is not @snapchat was possibly the last thing I thought I would ever need to do."

The comedy of errors was not lost on Twitterati. Here are some hilarious reactions to the mix-up:

Who said Indians don't have a sense of humour?

First Published: April 17, 2017, 3:30 PM IST
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