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Hotstar, CBS Corporation Reach Agreement to Bring Showtime to India

Showtime brand is set to be introduced in India for the first time after the announcement of an SVOD content licensing and trademark agreement between Hotstar and CBS Corporation.

Updated:July 13, 2017, 4:40 PM IST
Hotstar, CBS Corporation Reach Agreement to Bring Showtime to India
Hotstar. Representative Image. (Image: Hotstar)
Hotstar and CBS Corporation today announced an SVOD content licensing and trademark agreement for Showtime in India. The agreement will introduce the Showtime brand to India for the first time and bring a roster of Emmy and Golden Globe-winning programming from Showtime to the territory. The agreement will provide Hotstar Premium subscribers in India access to future Showtime series such as the new comedy SMILF, the new limited series, ESCAPE AT DANNEMORA, starring Oscar winners Benicio Del Toro and Patricia Arquette and Golden Globe nominee Paul Dano, and the new TWIN PEAKS. Also available to Hotstar Premium subscribers are hundreds of hours of critically-acclaimed series including THE AFFAIR, BILLIONS, RAY DONOVAN and the recently premiered, I’M DYING UP HERE.

For CBS Corporation, similar agreements for Showtime have been announced with FOX Networks Group in Asia, Canal+ Group in France, along with Sky UK, Germany and Italy, Bell Canada, Stan Australia, Movistar Spain and other output partners around the world. Setting its sights on shaping the connected TV experience in India, Hotstar appropriated the top spot on iTunes as Apple TV’s App of the Year for India in 2016. To date, the service has more than 250 million downloads and was the first local service to cross 100 million downloads on the Google Play Store. Globally, only one other video streaming app has hit the same milestone.

Hotstar Premium now becomes one of the few services in the world with exclusive content partnerships with the best global studios like Disney, Fox, HBO, and, now, Showtime.
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