Two weeks after the Playboy founder was dumped by Miss December 2009 just before their wedding, Hefner said on Monday that he was now dating Miss November 2010.
The 85-year-old magazine mogul moved on to Shera Bechard after Crystal Harris had second thoughts about becoming the third Mrs. Hugh Hefner.
Shera, a 27-year-old French-Canadian model and fledgling actress, moved into the Playboy Mansion in April.
In addition to being the magazine's centrefold last November, she will also be Miss November 2011, Hefner said on Twitter.
Shera Bechard played the lead role in the 2009 movie Sweet Karma.
She played the role of a mute Russian girl who infiltrates Toronto's underground sex trade to avenge the death of her sister.
For her role in the film Shera took acting lessons, studied martial arts and also learned how to use different weapons.
She even attended a workshop to learn pole dancing.
Shera Bechard was born and raised in Kapuskasing, Ontario, Canada.
Shera moved to Toronto at the age of 18 to pursue a career in modelling.
A pet lover Shera lives with two cats and a rabbit and looks forward to living in a big house.
Shera loves to travel and has travelled across the world and her favourite places are Annecy (France) and Cahuita (Costa Rica).
A foodie, she has a weakness for sushi.
Meet Hugh Hefner's new girlfriend, almost the same as the old one.