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Final on Free-to-air-TV if England Reach Summit Clash

The Cricket World Cup final will be available to watch on free-to-air television across Britain if England reach the final of the 50-over showpiece, Sky Sports announced on Friday.

AFP |July 5, 2019, 9:12 PM IST
Final on Free-to-air-TV if England Reach Summit Clash

London: The Cricket World Cup final will be available to watch on free-to-air television across Britain if England reach the final of the 50-over showpiece, Sky Sports announced on Friday.

The broadcaster said their decision would "ensure as wide an audience as possible is able to watch the game".

England have qualified for the semi-finals and will meet either India or Australia on Thursday July 11. The final is at Lord's on July 14.

International cricket in the UK has been behind satellite broadcaster's subscription paywall since 2005.

Many pundits claim the decision by the England and Wales Cricket Board to take the game off free-to-air television has been a central factor in the sport's declining popularity in its birthplace, particularly among younger age groups.

Meanwhile, the television audiences in Britain for the Cricket World Cup have been contrasted unfavourably with the millions who watched the England team's run to the semi-finals of football's Women's World Cup on free-to-air television.

Sky UK and Ireland chief executive Stephen Van Rooyen said: "We are proud to be the broadcaster for a home Cricket World Cup -- one of the world's biggest and most exciting sporting events.

"Our aim has always been to celebrate what could be a 'once in a generation' moment of a home team in a big final on home soil.

"So, if England reach the final, we will make the match available to everyone so the whole country can be part of a rare and special big sporting moment."

England paceman Liam Plunkett said Thursday the team wanted to attract the largest following they could.

"You want as many people to watch it as possible," he told BBC Radio.

"Playing for England you're the pride of the country and you want people to be able to access that and watch that.

"It's always nice to be on a bigger platform. We feel like we've built something special here as a team.

"It would be nice to go all the way and to have big numbers watching that final if we get through and win, that would be huge."

Team Rankings

Rank Team Points Rating
1 India 4027 115
2 New Zealand 2829 109
3 South Africa 2917 108
4 England 4366 104
5 Australia 3270 99
see more
Rank Team Points Rating
1 England 6745 125
2 India 7071 122
3 New Zealand 4837 112
4 Australia 5543 111
5 South Africa 5193 110
see more
Rank Team Points Rating
1 Pakistan 7748 277
2 England 4253 266
3 South Africa 4720 262
4 India 8620 261
5 Australia 5471 261
see more