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Mission Paani, Network 18's Path-breaking Initiative For Water Conservation | See Pics

The aim is to change attitudes and behaviour to improve water use efficiency

News18.com | Updated: November 19, 2021, 4:44 PM IST
On the occasion of World Toilet Day on Friday, the Mission Paani initiative by Network18 and Reckitt took a revolutionary pledge to uphold India’s first-ever Preamble for safe water and sanitation security for all citizens. (News18)

On the occasion of World Toilet Day on Friday, the Mission Paani initiative by Network18 and Reckitt took a revolutionary pledge to uphold India’s first-ever Preamble for safe water and sanitation security for all citizens. The aim is to change attitudes and behavior to improve water use efficiency. One of the most critical human rights issues for the country’s development, safe water, and safer toilets contribute to a healthier nation. Taking this forward, Network18 and Reckitt have come up with India’s first-ever pledge for inclusive sanitation through Mission Paani.

On the occasion of World Toilet Day on Friday, the Mission Paani initiative by Network18 and Reckitt took a revolutionary pledge to uphold India’s first-ever Preamble for safe water and sanitation security for all citizens. (News18)
Mission Pani is a step towards taking the agenda of cleaner India forward and the objective of the campaign can only be achieved with efforts from all (News18)
Speaking at the Mission Paani’s World Toilet Day event, Reckitt South Asia Senior Vice President Gaurav Jain said, “With Mission Paani we are taking the mission of clean India forward. As the Prime Minister has put it as Sabka Saath Sabka Vikas, in the last seven years what has worked in this country is Sabka Saath Sabka Vikash.” (News18)
Written by renowned lyricist Kausar Munir, the ‘Sanitation for All Pledge: Safe Toilets, Safe Water, Safe Nation’ calls for the nation to collectively pledge and undertake efforts, at individual and community levels, in cultural and social arenas, in office and at home, to quantifiably promote inclusion systems and mindsets. (News18)
Lok Sabha speaker Om Birla, speaking at the Mission Paani event, says clean water and safe toilets are citizens’ rights. He called for enthusiastic participation of people in various government and other welfare programmes related to water conservation and sanitation efforts. (News18)
The World Toilet Organization was founded on 19 November, 2001 and the inaugural World Toilet Summit was held on the same day, the first global summit of its kind. The United Nations, recognising the need for an international day to draw global attention to the sanitation crisis, established World Toilet Day on 19 November.(News18)
Every year, millions of people die as a result of diseases caused by a lack of clean water, sanitation, and hygiene. Aside from pneumonia, diarrhoea is the leading cause of death in children under the age of five. Poor sanitation and contaminated water are responsible for nearly 20% of workplace fatalities. Every year, lost productivity costs approximately $260 billion, according to the United Nations Foundation. (News18)
Lok Sabha Speaker Om Birla says women in villages are most affected by lack of clean water, who have to travel to long distances to fetch the essential resource. He says Prime Minister has started committees of women in such needy villages along with programmes to solve the crisis. (News18)
Lok Sabha Speaker Om Birla says people should make the swachhta abhiyan should be made a part of people’s daily lives like Mahatma Gandhi practised. (News18)
A book on lives that were changed and transformed due to Network18 and Reckitt’s initiative Mission Paani, was launched today at the event. (News18)
Deputy Chairman of the Rajya Sabha and Indian Journalist Harivansh Narayan Singh says each person should undertake their own ‘kartavya’ (duty) to make programmes like Mission Paani a success. (News18)
Jal Shakti Minister Gajendra Singh Shekhawat says every citizen should work towards water conservation and sanitation goals to constitute a renewed nation. (News18)
Founder of World Toilet Organization (WTO), Jack Sim, was driven to the cause of sanitation as he believed it to be one of the most important issues around the world, but one that didn’t receive due consideration, affecting the more neglected parts of the society in developing countries. (News18)

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