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News18 » Auto
2-min read

Ford to End Independent Operations in India, Mahindra to Spearhead the JV: Report

By entering into a joint venture with Mahindra, Ford is changing its strategy of independent operations in the Indian automobile market, where it has a share of just 3 per cent.

Reuters

Updated:September 26, 2019, 9:06 AM IST
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Ford to End Independent Operations in India, Mahindra to Spearhead the JV: Report
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Ford Motor Co and Mahindra & Mahindra are likely to sign a deal next week to form a joint venture in India, two sources told Reuters, in a move that will see the US carmaker end most of its independent operations in the country. The two companies have for months been structuring the deal to create a new entity in which Ford will hold a 49% stake, while Indian rival Mahindra will own 51%, Reuters reported in April. Under the deal, Ford will transfer most of its automotive assets and employees in India to the new company, but the carmaker will retain an engine plant in Sanand in the western state of Gujarat, according to the two sources, who asked not to be named as the talks are private.

A Ford spokeswoman did not comment directly on the deal, but said the company was engaged with Mahindra "to develop avenues of strategic cooperation that help us achieve commercial, manufacturing and business efficiencies". Mahindra did not respond to a request for comment. By shifting to a joint venture, Ford is changing its decades-old India strategy focused on running an independent operation. Under pressure from shareholders to make profits, the US carmaker has been globally restructuring its businesses with an aim to save 11 billion US Dollars (USD) over the next few years.

Ford's decision is a setback for the country at a time when Prime Minister Narendra Modi's administration is trying to boost local manufacturing by cutting corporate tax rates and offering cheap loans to push car sales. Sale of cars by manufacturers to dealers have fallen at their steepest pace in two decades.

Ford's two manufacturing plants, one in Chennai in southern India and the other in Sanand which was inaugurated in 2015, will be moved to the new joint venture, but Ford will keep the engine plant at Sanand. Together, they have a maximum annual manufacturing capacity of 440,000 vehicles. Ford-brand cars will continue to be built and sold in India and exported by the new company, one of the sources said. Over two decades, Dearborn, Michigan-based Ford invested more than 2 billion USD in India but it has consistently struggled. It currently has a share of about 3% in a market where Maruti Suzuki is the top player with a 50% share.

"The Mahindra deal is an opportunity for Ford to recover some of the money it has invested in India," said one of the sources. In India, currently, Ford manufactures and sells its cars via its wholly-owned subsidiary. In 2017 it formed a strategic alliance with Mahindra under which, among other things, they will develop new cars together, including SUVs and electric variants.

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| Edited by: Chhavianshika Singh
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