LIVE TV DownloadNews18 App
News18 English
Powered by cricketnext logo
»
1-min read

Walmart India Gets Half of Business From Non-store Sales

It was among one of the first companies in India, which had adopted the omni channel retail system by integrating online and offline formats here.

PTI

Updated:July 1, 2018, 5:54 PM IST
facebookTwittergoogleskypewhatsapp
Walmart India Gets Half of Business From Non-store Sales
(File photo: Reuters)
Loading...
New Delhi: US retail major Walmart is now getting nearly half of its business through non-store or out-of-store sales channels, which include B2B e-commerce, associates' driven sales and call centres, a company official has said.

While, the rest half of its business still comes through in-store walk-ins, where its members visit its stores and purchase. Besides, Walmart India is also going to open another fulfilment centre soon at Lucknow after opening its first such facility in Mumbai last year.

"Almost 50 per cent of our business comes through in-store walk-ins where our kirana members can discover new products and in-store demos also allow them to experience new food products made by our supplier partners, mostly small and regional," Walmart India Chief Corporate Affairs Officer Rajneesh Kumar told PTI.

He further said: "We have been helping these kiranas through our B2B omni-channel efforts and rest of the business comes through 'out of store' sales, which include B2B e-commerce, sales associates driven sales (who take the tablets carrying virtual stores to help take orders from our members) and call centres."

Walmart had started B2B e-commerce in July 2014 from its Lucknow and Hyderabad 'Best Price Store' and was later extended to other stores.

It was among one of the first companies in India, which had adopted the omni channel retail system by integrating online and offline formats here.

"This way not only our members are able to focus on running their stores more efficiently and serving their customers better but also get the convenience of placing orders from their stores, easy payment solutions and doorstep delivery, while growing their business," Kumar added.

Walmart, as per its strategy to strengthen presence in the Indian market and also compete head-on with global rival Amazon, had last month announced a mega deal to pick up 77 per cent stake in Flipkart.

Walmart India, a wholly owned subsidiary of Walmart Inc, operates 21 cash and carry stores here under the brand name of 'Best Price' in 9 states across the country.

Catch the biggest newsmakers and the biggest newsbreaks on CNN-News18, the only news destination. Keep watching CNN-News18 at just 50 paise per month. Contact your cable/DTH operator now!

*Rental/capacity fee of Rs. 130/- as charged by cable/DTH operator may apply. **GST extra.
| Edited by: Padmaja Venkataraman
Read full article
Loading...
Next Story
Next Story

Also Watch

facebookTwittergoogleskypewhatsapp
Most Active
Company Price Change %Gain
Reliance 1,237.70 4.50
Sun Pharma 398.30 1.93
Kotak Mahindra 1,267.60 2.21
Larsen 1,314.55 -0.25
HDFC Bank 2,148.15 0.84
Company Price Change %Gain
Reliance 1,234.50 4.36
ICICI Bank 371.25 -0.17
Sun Pharma 398.35 1.94
Kotak Mahindra 1,267.30 2.42
Yes Bank 192.10 -3.10
Top Gainers
Company Price Change %Gain
Reliance 1,237.70 4.50
Kotak Mahindra 1,267.60 2.21
Bajaj Finserv 6,384.55 2.15
Bajaj Finance 2,594.20 2.02
Sun Pharma 398.30 1.93
Company Price Change %Gain
Reliance 1,234.50 4.36
Kotak Mahindra 1,267.30 2.42
Sun Pharma 398.35 1.94
Bajaj Finance 2,588.90 1.89
Infosys 742.75 1.61
Top Losers
Company Price Change %Gain
Hero Motocorp 2,794.25 -3.61
Yes Bank 191.95 -3.35
Wipro 337.80 -2.41
Maruti Suzuki 7,208.40 -2.03
IOC 135.65 -1.60
Company Price Change %Gain
Hero Motocorp 2,794.50 -3.40
Yes Bank 192.10 -3.10
Maruti Suzuki 7,200.95 -2.07
Bajaj Auto 2,685.45 -1.14
ONGC 145.00 -0.85

Live TV

Loading...
Countdown To Elections Results
  • 01 d
  • 12 h
  • 38 m
  • 09 s
To Assembly Elections 2018 Results