KFC to Test 'Vegetarian' Chicken for a Day in a US Outlet
Complimentary samples of the meatless chicken, which was developed in partnership with Beyond Meat and is dubbed 'Beyond Fried Chicken,' will be available at the KFC in Smyrna, Georgia on Tuesday
File photo shows a KFC restaurant. (AP Photo)
KFC will test vegetarian, plant-based chicken for one day in one restaurant in the US state of Georgia, the American fast food giant said on Monday.
Complimentary samples of the new product, which was developed in partnership with Beyond Meat and is dubbed "Beyond Fried Chicken," will be available at the KFC in Smyrna, Georgia on Tuesday, and customers can also buy nuggets and boneless wings made from the non-meat.
"I think we've all heard 'it tastes like chicken' -- well our customers are going to be amazed and say, 'it tastes like Kentucky Fried Chicken!'" president and chief concept officer for KFC US Kevin Hochman said in a statement.
KFC's foray into plant-based meat follows Burger King's debut earlier this year of the Impossible Whopper, a meatless version of its signature beef hamburger developed with Impossible Foods.
The start-up is one of several competitors in the rapidly growing field of food companies catering to people who don't eat meat.
Beyond Meat said in a statement that feedback from the test in Georgia will help KFC consider a national rollout of the meat-free chicken.
Get the best of News18 delivered to your inbox - subscribe to News18 Daybreak. Follow News18.com on Twitter, Instagram, Facebook, Telegram, TikTok and on YouTube, and stay in the know with what's happening in the world around you – in real time.
Recommended For You
- 'Bhindi,' Coconut, 'Hing' and Raw Turmeric: Chefs Reveal Their Most Hated Ingredients
- Netizens Compare Virat Kohli's Hairstyle in Throwback Picture with Salman Khan's Tere Naam Hairdo
- Hours After Decomposed Body Found at Nagarjuna's Telangana Farmhouse, Police Hint at Case of Suicide
- OnePlus 7 Pro, OnePlus 7 Get OxygenOS 10 Based on Android 10 Update
- Sony Bravia A9G OLED Master Series Review: The TV to Buy If You Are Rich Enough