Model Kim Kardashian has again landed in a controversy after netizens accused her of Blackfishing.
A recent series of her ‘Daily Make Up Routine’ stories on Instagram has not gone down well with many.
Blackfishing is basically used to describe people who use make-up to appear racially ambiguous and is a common practice among social media influencers, according to a report in Indy100.
In the videos she applies some make-up product with which her the skin tone appears to be darker than what a skin tan would possibly make it look like. Using of cosmetic products and procedures to achieve a skin tone that looks like tan is not new, but what is being alleged is that the American TV personality had done a skin tone which makes her appear as if she is from a different race, the report added.
This certainly was not what Twiterrati would let go off easily. Many users lashed out at Kim for doing this, with one user adding that Kim’s “body makeup” is extremely “disturbing”, adding, “It's hard enough knowing my face is so naturally flawed, now you're coming after my hands?”
However, the tweet has been removed after it drew strong reactions.
Kim Kardashian's body makeup is so disturbing to me. It's hard enough knowing my face is so naturally flawed, now you're coming after my hands?— Sarah R. Johnson (@_sarahrjohnson) February 21, 2020
#KimKardashian magazine cover has the internet upset. Many are accusing Kim of blackface or #blackfishing which is “an act commonly perpetrated by white women to appear of African or Arab ancestry." I see Beyoncé’s face in Dreamgirls while other saw the late #diahanncarroll pic.twitter.com/6trE5irjxw— Chronicle Speaks (@ChronicleSpeaks) December 20, 2019
While they were a lot of users who did not approve of this, there were people who came out in support of her as well.
That "skin darkening cream" is called self tanner. Tanning hides skin imperfections. Considering Kim has psoriasis, I understand her reason for using it. She also has a line of body make up, which is the real reason.— LinzBelle (@LinzBelle) February 24, 2020