Apple has bid goodbye to its "AirPower" product that was supposed to charge an iPhone, Apple Watch, and AirPod simultaneously.
Originally announced in September 2017, Apple cited difficulty meeting its own standards, thereby chopping off the project.
"After much effort, we've concluded AirPower will not achieve our high standards and we have cancelled the project," Dan Riccio, Senior Vice President of Hardware Engineering at Apple, told TechCrunch on Friday.
"We apologise to those customers who were looking forward to this launch. We continue to believe that the future is wireless and are committed to push the wireless experience forward," Riccio added.
As soon as the big announcement hit social media, Twitterati charged with memes to roast Apple.
Apple says that AirPower will not achieve their high standards, but somehow these were good ideas? pic.twitter.com/DOw2g4T6iw— Amel (@amelvand) March 30, 2019
Me seeing these AirPower headlines after I kinda promised to buy one for 60,000 people pic.twitter.com/RpPEMeO3ef— Marques Brownlee (@MKBHD) March 29, 2019
Apple did it because you threw shade at AirPower pic.twitter.com/fdTiJwmmS7— First Name Is Agent (@InfiniteQuery) March 30, 2019
"It might actually help move the entire industry forward. This is not possible with current standards, but our team knows how to do this. We call it, AirPower." Oops pic.twitter.com/rhITVAmJUS— Tom Warren (@tomwarren) March 30, 2019
“I WAS TOLD BY APPLECARE THAT MY AIRPODS WOULD CHARGE WITH AIRPOWER!” pic.twitter.com/pt5TQyw8py— ᴺᴼᵀ Jony Ive (@JonyIveParody) March 30, 2019
In a very unusual move, Apple has announced that it will not be producing it's much hyped wireless charging mat, the AirPower.It's reported that Apple engineers failed to find a way to stop the device from heating and work properly, hence it will not meet their "high standard". pic.twitter.com/0b3zBxYdNg— Stephen Kasambeko MUKISA (@stephen_mukisa) March 30, 2019
Biggest troll in recent memory. AirPower ever releasing? pic.twitter.com/x2vNFHWPZH— Daniel Peters (@PetersDaniel) March 29, 2019
Hey Siri, is AirPower ever coming out? pic.twitter.com/1Sx1VizVVG— ᴺᴼᵀ Jony Ive (@JonyIveParody) March 29, 2019
When Apple realizes they shipped AirPods 2 with the word ‘Airpower’ on the box. pic.twitter.com/y6Lvar3Snb— Jon Prosser (@jon_prosser) March 26, 2019
In September 2017, Apple announced an idea disguised as a product. They failed. What an embarrassment. RIP AirPower. pic.twitter.com/FXOOYotWsC— Jojo Lim (@jonathanalim) March 31, 2019
AirPower is not up to Apple’s standards but somehow this was all good? pic.twitter.com/ohtQtW6F3F— Dan Barbera (@danbarbera) March 29, 2019
With the AirPower product cancelled. I wonder if future iOS updates will continue to auto spell/format the word to "AirPower" pic.twitter.com/25KTbkf0X4— Ed Boon (@noobde) March 29, 2019