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1-min read

How a Viral Visiting Card Got a Pune Domestic Worker Hundreds of Job Offers

'And, it all started with a little flicker in a good heart wanting to share it’s flame with another candle.'


Updated:November 8, 2019, 10:43 AM IST
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How a Viral Visiting Card Got a Pune Domestic Worker Hundreds of Job Offers
(Facebook / @Asmita Javdekar)

A domestic worker from Pune has become an internet sensation in less than 24 hours with an 'Aadhar verified' visiting card.

According to a viral Facebook post originally shared by Asmita Javdekar, Geeta Kamle, who works as a domestic help in Pune's Bhavdan area, was left with a feeling of dejection when she was ousted from one of the households. Having to face a loss of Rs 4000 per month had taken a toll on her.

But, the story has a happy ending.

When Dhanshree Shinde, another employer of Kamle, returned home to find her 'maushi' in a morose state, she "decided to put her branding skills to good use."

Finding her 'masuhi' visibly upset, Shinde decided to tactfully design a business card to help her create a demand around her work and "within twenty four hours, a smart business card was designed and 100 cards printed!"

It started with baby steps. Dhanashree guided Kamle to distribute the cards first in their neighbourhood with the help of the society watchman. The business card reads, "Ghar Kaam Maushi in Bavdhan." To add an extra credibility, it says, "Aadhaar card verified.”

And since then, it seems maushi's phone hasn't stopped ringing with job offers pouring from "every corner of India."

And you might wonder why? Because the card sports all the skills of maushi! "Bhaandi- Rs 800 PM, Jhaadu-Pocha- Rs 800 PM, Kapde-Dhona- Rs 800 PM, Roti Making- Rs 1000 PM."

The bottom of the card has something more. "Other kaam if required (any other work if required): Dusting, vegetable Cutting etc."

Shinde's Facebook re-post says, "This seemingly small step taken towards extending help catapulted into an unimaginable reaction!!!"

Unable to deal with the sudden pouring of offers, Kamle had to hand over her phone to Shinde, who was "awestruck". "Red FM was trying to reach maushi, news channels were vying to cover her story and WhatsApp was going berserk!!"

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