Since the tragic demise of basketball player Kobe Bryant and his daughter Gianna Bryant, the athlete'sfamily is working very hard to protect his brand name. The Black Mamba, a nickname given to himself by Kobe, is an alter-ego version created by the late NBA player. According to TMZ, Kobe’s wife, Vanessa Bryant is doing everything possible to keep her husband and daughter's memory alive. Vanessa's next agenda is to protect the 'Mamba' brand. According to latest reports, Vanessa has filed for trademarks for'Mambacita' and 'Mamba'. The intent and purpose of getting the trademark is to use it for clothing and sports shoes. The application has been filed with the USPatent and Trademark office.
The clothing line would range from skirts, shirts, pants, bottoms, jackets, sweatshirts, hoodies, socks and many others. The trademark is reported to be used in applications including sweatbands, armbands and footwear. The attorney representing Kobe Bryant LLC has filed for several other trademarks ever since hissudden death. These trademarks include 'Lady Mambas', 'Lil Mambas', 'Mamba Sports Academy' and more. There also seems to be an uncertainty regarding a sneaker line. It is unclear if the ‘Mamba’ brand will be launching shoes.
The trademark has been filed in less than 14 months since the death of the NBA star and his daughter. Kobe, who was 41, along with his 13-year-old daughter, Gianne died in a helicopter crash on January 26, 2020. Giannahad adopted the nickname 'Mambacita'.
As reported in TMZ, the application has been submitted for filing the trademarks, but is still pending in the U.S. Patent and Trademark office.
Kobe was an 18-time All-Star with 5 NBA championships. There is an award renamed after Kobe, NBA All-Star Game Kobe Bryant MVP Award, which was announced by commissioner Adam Silver.