Union Education Minister Dharmendra Pradhan launched a 100 days reading campaign ‘Padhe Bharat’ on January 1. The launch of 100 days reading campaign is in alignment with the National Education Policy (NEP) 2020 which emphasises on promotion of joyful reading culture for children by ensuring availability of age appropriate reading books for children in local/mother tongue/regional/tribal Language.
Reading books is a healthy habit and a wonderful way to develop cognitive, language, and social skills.Inspired by PM @narendramodi’s call to citizens to read books regularly, I am committed to cultivate a lifetime habit of book reading. #PadheBharat pic.twitter.com/XvwQ0Vsry8
— Dharmendra Pradhan (@dpradhanbjp) January 1, 2022
The Minister while launching the campaign has underlined importance of reading that children needs to develop to ensure continuous and lifelong learning. He also reinforced that the habit of reading, if inculcated at an early age, helps in brain development and enhances imagination and provide a conducive learning environment for children.
The minister also shared the names of the five books that he picked up while starting reading. He encouraged everyone to adopt the habit of reading books and urged all to share what they are reading along with suggestions.
Padhe Bharat campaign will focus on children studying in Balvatika to Grade 8.The reading campaign will be organised for 100 days (14 weeks) starting from 1 January 2022 to 10 April 2022.
The reading campaign aims to have participation of all stakeholders at national and state level including children, teachers, parents, community, educational administrators etc. One activity per week per group has been designed with the focus on making reading enjoyable and build lifelong association with the joy of reading. This campaign has also been aligned with the vision and goals of foundational Literacy and Numeracy mission.
The 100 days reading campaign will also focus on Indian languages including mother tongue/local/regional languages. It is in this regard, 21st February which is celebrated as International Mother Tongue Day, has also been integrated with this campaign. This day will be celebrated with the activity of Kahani Padho Apni Bhasa Main (reading story in own language) across the country by encouraging children to read in their mother tongue/local language. This will help in promoting local language and culture of our society.