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New Bill to Make Celebrities Liable for Misleading Ads in The Works

The government has made about 80 changes in the Bill, which will replace the Consumer Protection Bill introduced in Parliament in 2015 based on recommendations of the Parliamentary Standing Committee.

News18.com

Updated:July 5, 2017, 8:51 PM IST
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New Bill to Make Celebrities Liable for Misleading Ads in The Works
Representative image(AP Photo)
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New Delhi: The government is drafting a new Consumer Protection Bill, after incorporating suggestions of the Parliamentary Standing Committee and hopes to introduce it in the Parliament’s monsoon session that begins on July 17.

The government has made about 80 changes in the Bill, which will replace the Consumer Protection Bill introduced in Parliament in 2015 based on recommendations of the Parliamentary Standing Committee.

The committee, among other things, has recommended stringent provisions to tackle misleading advertisement, as well as to fix liability on endorsers and celebrities.

It has recommended that for the first time offence, the offender may be penalised with either of a fine of Rs 10 lakh and imprisonment up to two years or both, for second time offence, a fine of Rs 50 lakh and imprisonment for five years and for subsequent offences, the penalties may be increased proportionately based on the value of sales volumes of such products or services.

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