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Rajasthan Textbook Says 'Beautiful Complexion' Must to Excel in Business

Move over fairness cream and matrimonial advertisements. The latest to come out with “beauty standards” for women is the Rajasthan Board of Secondary Education.

Swati Vashishtha | CNN-News18swativashishtha

Updated:April 18, 2017, 11:10 PM IST
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Rajasthan Textbook Says 'Beautiful Complexion' Must to Excel in Business
The new textbooks, titled Samajopayogi Yojanayein, also list out the flagship schemes of BJP governments at central and state levels.
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Jaipur: Move over celebrities endorsing fairness products and matrimonial advertisement templates with over the top fairness-height-complexion fixation, Rajasthan government schools are now teaching high school students ‘beautiful complexion’ and ‘good height’ among the attributes it takes to be an entrepreneur.

In a reminder of the recent row over a textbook which listed out the precise statistics of the best female shape as 36-24-36 and went on to add ‘V-shape’, as the best shape for men, the government school text books in Rajasthan seem to be taking forward the bizarre emphasis on “physical attributes”.

A new set of textbooks introduced by the Board teaches students that a ‘beautiful complexion’ and ‘good height’ are the physical attributes needed to be a good entrepreneur.

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Besides, uttam swasthya (perfect health) and shaleenta (calm), the textbook says that the physical traits needed to be a good entrepreneur include prabhavshali vyaktitva (impressive personality), acchhi oonchai (good height), sundar rang (beautiful complexion) and gambhirta (seriousness).

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The new textbooks, titled Samajopayogi Yojanayein, also list out the flagship schemes of BJP governments at central and state levels.

The four textbooks — one each for Class 9 to 12 — contain four chapters each on the Swachh Bharat Abhiyaan, PM Kaushal Vikas Yojana, Gal Swavalamban Yojana and Bhamashah Yojana.

ALSO READ | School Book Defines '36-24-36' as Best Female Body Shape, Sparks Row

While the first two are flagship schemes of the Modi government, the latter were launched by the state’s Vasundhara Raje-led government.

In a similar controversy recently, a physical education textbook for Class 12 students defined ‘36-24-36’ as the "best body shape for females". An FIR was eventually filed against the author and publisher.

| Edited by: Nitya Thirumalai
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