New Delhi: ‘Sex’ is an unlikely word to not get patented, but the audiences haven’t seen a Bollywood film titled ‘Sex’ yet. Though this word has featured in a number of B and A grade films, an entire film named just ‘sex’ hasn’t surfaced till now.
Lately, the creative departments involved with films have failed to come up with good titles, thus they gave impetus to the idea of sequels.
Hollywood, due to its money infusing capacity, has become a worldwide trend-setter. They coined the term sequels and then they found a way to just utilise the name without actually getting involved with the original story.
Initially, a sequel meant the elaboration of the original story but gradually it changed to a business gimmick. Filmmakers realised the importance of an already popular name, so all they needed to do was to keep the same name for their next film on the similar theme. It saved them a lot of money during the promotion.
Be it ‘Raaz’, ‘Raaz 2’ or ‘Raaz 3’, the second and third film have nothing to do with the first edition. Mahesh Bhatt and his Vishesh Films are the pioneers in utilising the idea of sequels in India. ‘Murder 2’ was very different from ‘Murder’; similar was the case with ‘Jannat 2’.
Yash Raj Films, to some extent, has kept the sanctity of the word; their ‘Dhoom’ franchise has at least two same actors in every film.
However, one thing is obvious, especially in the case of Vishesh Films that they just use the franchise’s name to sell sex in a new packet. Just change the heroine and repeat everything from beginning and you’re ready with a sequel.
It wouldn’t be a bad idea for them to go for the copyright of the title ‘sex’. Thereafter, they can begin a series ‘Sex1’, ‘Sex 2’, ‘Sex 3’ and so on, after all this is what they intend to throw at the spectators.