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Madonna's Skincare Range To Be Launched In US Soon

After three years of retailing in Japan, Madonna's skincare range is finally launching in the US this September.

AFP Relaxnews

Updated:August 18, 2017, 11:05 AM IST
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Madonna's Skincare Range To Be Launched In US Soon
(Photo: Madonna/ Getty Images)
Madonna's skincare range is all set to be launched in the US this September, meaning stateside beauty fans can at last get their hands on her famous magnetic mask, amongst other products. But what exactly are the advantages of magnetic face masks, and should you be adding them to your skincare routine this fall? We examine three of the hottest on the market.

Chrome Clay Mask, MDNA Skin

Created using fango clay from Italy's thermal spa town of Montecatini, Madonna's MDNA Skin line includes a a serum, a face wash, rose mist and eye mask, but the star product is undoubtedly the 'Chrome Clay Mask', which features a magnetic coating that allows the mask -- and the impurities in the skin -- to be lifted off via magnetic force, using a metal head called the 'Skin Rejuvenator'. According to the brand, the process allows dirt to be removed from the complexion without touching it, and encourages a healthy cell turnover thanks to the magnetic cell stimulation. Madonna herself is a big fan of the product, and took to Instagram earlier this month to film herself sporting the muddy mask.
The Chrome Clay Mask will be available from mdnaskin.com and barneys.com from September 26.

Younger Revealing Mask Intense, Lancer

Kim Kardashian's dermatologist Dr Harold Lancer was one of the first to kickstart the magnetic mask trend, with the launch of his 'Younger Revealing Mask Intense' last fall. The mask contains a retinoid to reduce the appearance of wrinkles, as well as an iron-rich mineral powder that allows the mask to be removed with an accompanying tool which creates a small electromagnetic current. While the mask is removed, the beneficial ingredients are left to be absorbed into the skin.
The Younger Revealing Mask Intense is available from lancerskincare.com

Magnetight Age Defier, Dr Brandt

Released last summer, science-focused brand Dr Brandt's ‘'Magnetight Age Defier' mask remains one of the go-to products for beauty fans looking for a magnetic thrill. The mask contains iron magnetic particles to pull toxins from the skin and act as a 'force field' to fend off the signs of ageing. The brand claims that the electromagnetic interactions that are created when the mask is removed "enhance skin's ability to rejuvenate itself for a younger and more vibrant appearance."

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