Michael B. Jordan is the New Face of Fashion Brand Coach
The American fashion brand has announced the star as the newest face of Coach Menswear, after the debut of Selena Gomez's newest Coach Collection.
Michael B. Jordan Image: @Coach/twitter
The American fashion brand has announced the star as the newest face of Coach Menswear, after the debut of Selena Gomez's newest Coach Collection, reported E Online!
Meet our new leading man. Actor and producer @MichaelB4Jordan is the first global face of Coach Men’s. He'll take on his new role in 2019, but check back here for a sneak peek of things to come. #CoachxMBJ #CoachNY pic.twitter.com/8EoSnRWbtu— Coach (@Coach) September 20, 2018
When work hours end, the fun begins. #SelenaGomez along with a special cast of characters star in our exclusive video, celebrating the arrival of the new #CoachxSelena capsule collection. https://t.co/Hw1WYxS9cs@StuartVevers #CoachNY pic.twitter.com/PQQYUOsOrZ— Coach (@Coach) August 31, 2018
The collaboration will include many items like ready-to-wear, accessories and even fragrances. He will also promote the fashion brand's humanitarian and charitable endeavour, The Coach Foundation.
"Michael is cool and authentic, and he really embodies the Coach guy.
I've had the chance to get to know Michael over the last couple of years. He always looks great in Coach, so it felt really natural to build our relationship," said Coach Creative Director Stuart Vevers.
Speaking about her fashion line, Selena Gomez, said, "Stuart Vevers, who is the head designer for Coach, inspired me to basically create my whole wardrobe line, so my friends can wear it, so I can wear it."
"He knows me very well, so he wanted something that I could put my stamp on," Selena added while talking to E! News along with giving a tour of the Coach store.
The release for the launch said that Michael is "a star who is redefining Hollywood standards as a leading man and producer, creating opportunity and empowering the careers of others, is also a long-time friend of the brand and shares Coach's belief in the modern American Dream and values of optimism and inclusivity."
Jordan is currently one of the biggest Hollywood stars after doing movies including 'Creed', 'Fantastic Four', 'Black Panther', 'Fruitvale Station', among many more. He will be next seen in Steven Caple Jr.'s 'Creed II' and Destin Daniel Cretton's 'Just Mercy'.
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