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Ek Ladki Ko Dekha Toh Aisa Laga Box Office Day 1: Sonam Kapoor Film Has a Weak Start, Earns Less Than Uri

Despite a stellar cast and an out of league storyline, Ek Ladki Ko Dekha Toh Aisa Laga had a weak opening at the box office.

News18.com

Updated:February 2, 2019, 6:35 PM IST
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Ek Ladki Ko Dekha Toh Aisa Laga Box Office Day 1: Sonam Kapoor Film Has a Weak Start, Earns Less Than Uri
Despite a stellar cast and an out of league storyline, Ek Ladki Ko Dekha Toh Aisa Laga had a weak opening at the box office.
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Despite a stellar cast and an out of the league storyline, Ek Ladki Ko Dekha Toh Aisa Laga had a weak opening at the box office. Anil Kapoor, Sonam Kapoor, Rajkummar Rao and Juhi Chawla's film which prides itself on being the first mainstream Hindi film to put same-sex love at the centre of the story managed to earn 2.75-3 crore nett on the first day, reports Box Office India.

Detailing more about the collection film trade analyst Taran Adarsh took to Twitter and wrote, "#EkLadkiKoDekhaTohAisaLaga had a lacklustre start, but picked up at select urban centres towards evening... Growth on Day 2 and Day 3 essential for a respectable weekend total... Fri ₹ 3.30 cr [1500 screens]. India biz." (sic).

Kangana Ranaut starrer Manikarnika- The Queen of Jhansi also takes a dip on its second Friday and managed to collect Rs. 65.65 crore in total.

On the other hand, Vicky Kaushal starrer Uri- The Surgical Strikes that was released on 11 January collected around Rs 8-8.25 crore and is still going strong in the third week. The film is now nearing to Rs. 200 crore club. "#UriTheSurgicalStrike continues its fantastic journey... Biz on [fourth] Fri is *higher* than [third] Thu [₹ 3.31 cr], which speaks of its incredible hold... Will cross ₹ 175 cr today [Sat; Day 23]... [Week 4] Fri 3.36 cr. Total: ₹ 174.43 cr. India biz," tweeted Taran.

Ek Ladki Ko Dekha Toh Aisa Laga had a weak start, however, given the word of mouth response the film is expected to gain numbers on Saturday and Sunday. News18's Rajeev Masand gave 2.5/5 rating to the film and wrote, "It is a respectable directing debut from Dhar, and a film with its heart in the right place. The writing ought to have been braver. That would’ve made this film something worth crowing about; a film as memorable as the one whose iconic romantic song inspired this title."

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