The last year has been tough on one and all. We have all had to make a lot of sacrifices, a lot of adjustments, and a whole lot of adapting. When the survival instinct takes over, everything else is on the sidelines. The need to be careful today in order to have a better, brighter, more colourful future became the top priority. And Kansai Nerolac decided to spread some cheer and colour in the homes of those who took utmost care of themselves and their loved ones; through the Aaj Careful toh Kal Colourful Contest.
Nerolac’s ‘Aaj Careful toh Kal Colourful’ philosophy was brought to life by a social media campaign, We asked people to share their stories about how they are making careful choices and adopting it as a part of their lifestyle. The surprise? The lucky winners get a room in their home painted by the Nerolac team! All they had to do was send in their entry tagging News18 and Nerolac Paints, with the hashtag #ACKC.
With over 200 entries pouring in, 3 lucky winners were chosen from across the country. Here’s the Nerolac team reaching out to our first winner Mrs. Nisha Dhingra, from Delhi. Her entry talked in detail about how she went about sanitizing and being careful during the pandemic, in order to ensure she and her family stayed safe and sound. And here’s the team surprising her, at her home, with a colourful surprise.
There’s more to come, as the Nerolac team visits the other two winners of the ACKC contest. Stay tuned for more!
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