Google has quietly added privacy labels to its Gmail app on Apple App Store. Despite the addition of privacy labels that reveal the data Gmail app on iPhone is collecting, the company is yet to release an update for the mail app for iOS. Apple has enforcing app privacy labels since late last year, but Google has been slow to support the feature. The software giant had earlier stated that it would roll out an update and privacy labels for Google apps on Apple App Store by January, though very few platforms such as YouTube for iOS has received an update.
As per privacy labels for Gmail on Apple App Store, the platform collects data such as purchases, coarse location, contact info, user content, search history, identifiers, and usage data for analytics purposes, product personalisation, and app functionality. User ID and usage data are shared with third-party advertisers for personalised ads. As mentioned, the Gmail app for iOS is yet to receive an update, and the platform is still running version 6.0.201115 since December 2020. Gmail for iOS was also displaying warnings about the app being out of date earlier this month, but Google eliminated that alert without improving the platform.
Google had also said that the delay in the update for apps on iOS was due to a bug. However, the company has started updating select apps on Apple App Store. Similarly, select Google apps are also adding privacy labels. Notably, Apple rolled out an update for YouTube for iOS last week, for the first time since December 2020. The latest version (last released on February 21) does not bring any major features or notable changes to highlight except some bug fixes. Google is yet to add privacy labels or release an update for Google Maps for iOS.