Take the pledge to vote

For a better tommorow#AajSawaroApnaKal
  • I agree to receive emails from News18

  • I promise to vote in this year's elections no matter what the odds are.
  • Please check above checkbox.

    SUBMIT

Thank you for
taking the pledge

Vote responsibly as each vote counts
and makes a diffrence

Disclaimer:

Issued in public interest by HDFC Life. HDFC Life Insurance Company Limited (Formerly HDFC Standard Life Insurance Company Limited) (“HDFC Life”). CIN: L65110MH2000PLC128245, IRDAI Reg. No. 101 . The name/letters "HDFC" in the name/logo of the company belongs to Housing Development Finance Corporation Limited ("HDFC Limited") and is used by HDFC Life under an agreement entered into with HDFC Limited. ARN EU/04/19/13618
»
1-min read

Oppo, Realme Split Into Two Separate Brands Within Months of Launch

Li had originally made the announcement of breaking away from OPPO and founding the brand Realme on Chinese microblogging website named Weibo.

IANS

Updated:July 31, 2018, 5:47 PM IST
facebookTwitterskypewhatsapp
Oppo, Realme Split Into Two Separate Brands Within Months of Launch
Li had originally made the announcement of breaking away from OPPO and founding the brand Realme on Chinese microblogging website named Weibo.
Loading...

Realme, a sub-brand of Chinese handset maker OPPO, has announced it is separating to become a distinct entity and will be headed by Sky Li, former senior executive of OPPO and head of OPPO India. The Realme brand would focus on providing mobile phones in future that offer strong performance and stylish designs to young people at affordable prices, the company said in a statement on Tuesday.

"Young people across the globe may have different cellphone habits and aesthetic views but their demands are similar in terms of performance and design," said Li, who has now joined Realme as its global CEO. "With few options available in the market to meet the ever-changing customer demand, Realme is focusing on bridging the gap by providing products with the latest innovations along with strong performance and stylish designs. As Realme is targeting the global market, we aspire to inject fresh momentum into the global smartphone industry," he said.

Li had originally made the announcement of breaking away from OPPO and founding the brand Realme on Chinese microblogging website named Weibo.

Notably, this is the second instance when an executive from the smartphone company has left the core business unit to start a new brand.

Earlier, Pete Lau left OPPO and started OnePlus.

Realme launched its first smartphone "Realme 1" in May.

"Realme 1 witnessed sales of four lakh units in 40 days and quickly grasped 1.4 per cent market share with only one month's sales in the second quarter of 2018," the company said quoting Counterpoint Research.

| Edited by: Sarthak Dogra
Read full article
Loading...
Next Story
Next Story

Also Watch

facebookTwitterskypewhatsapp

Live TV

Loading...
Countdown To Elections Results
To Assembly Elections 2018 Results