[caption id="attachment_791160"] The film is being produced by M Vikram Goud. Nithya's career has been going great after the success of 'Ala Modalaindhi'.[/caption]
Some of the scenes for the film were shot in Goa.
Vikram Kumar said 'Ishq' was all about a couple in love and it was a love story with a difference.
The movie is a complete entertainer with lots of comic elements thrown in to the script to keep the plot moving.
Actors Nitin and Nithya Menon play lead roles in Vikram Kumar's 'Ishq'. Nitin and Nithya paired up for the first time in 'Ishq'.
The director said Nithya's character in the film will woo the young audience.
Anand Shankar scored the music for the film, Sreekar Prasad has edited it and PC Sreeram has worked on the cinematography.
Nitin hasn't delivered a hit in four years.
Nithya's performance has been praised after the release of 'Urumi' for the portayal of her role of Chirakkal Bala.